Apple ID

User experience video guide

Working with Apple Distribution, Europe to develop a video guide, assisting staff to understand where improvements can be made on the website.

Developed a short video screen animation to convey a message.
Targeted the message to non-design or marketing related staff.
 Researched the ways consumers access the website to understand where issues may arise.
⇾ Scripted an easy-to-understand video guide to help convey the message to a variety of staff.
Liaised with key staff to help progress the video to the right people.
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